Learn more about the leadership behind Life is NOYOKE and the values that drive everything we do.
OUR LEADERSHIP
Life is NOYOKE
For the last decade, Life is NOYOKE has helped over 25,000 people find the right blender and improve their lifestyle. To our contractors, advisors, partners, and community, we are forever grateful for such a strong support system that’s helped our company grow.
OUR BELIEFS
Sayings We Live By
These simple mantras guide our method of healthy living.
Eat all the bread you want.
Unless a medical doctor told you otherwise, bread is probably not the cause of your problems. The question you should ask is: How many servings of fruits, vegetables, nuts, and seeds are you getting per day?
You get one chance to buy a good blender.
Good blenders cost a lot, but they’re worth more than they cost. Getting the wrong one or from the wrong people is the most common mistake people tell us they regret.
Your diet is yours.
You get to decide what you eat and don’t eat. But a life spent “on a diet” is a tragedy.
Less is (usually) more.
We’ve found that people are happiest by taking a minimalist approach. Without a need, extras as usually just that – extra.
You should only chew kale if you want.
We have the technology to never chew your smoothies. But if you want to, you’re in control.
Good food, first.
Never position your food as anything but awesome. Let the food do the talking. And if it could, it wouldn’t introduce itself as healthy or gluten free or vegan. Until they’ve tried it, only you need to know what is (or is not) inside.
Picky eaters shouldn’t be a problem.
Picky eaters usually have a texture problem. They deserve good food and good health, too.
There’s never a good time.
Time is your most precious asset. How much are you losing by continuing to wait?
OUR VISION AND VALUES
Friendly Expertise; Small Business Feel
The values below are how we want people to describe Life is NOYOKE to their friends and family.
Inclusive
We are imperfect humans serving other imperfect humans. Your diet, your abilities, your beliefs are all welcome here. We celebrate wins for all.
Problem Solvers
Success often comes with a minimalist approach. We provide solutions only when there’s a problem to be solved
The Experts
We’ve been blending experts for over a decade, guiding you on what to get and how to use it. Our goal is to make you an expert, too.
Excited for You
Whether it’s a health scare, family growth, or an upgrade, we’re genuinely excited for you.
Good People
It started as friends helping friends, and that’s how it remains. We are eager to hear your story and aim to be your favorite small business.
A storefront sign once said, “When you buy from a small business, you’re not helping a CEO buy a 3rd holiday home, you’re helping a little girl get dance lessons, a little boy his team jersey, and Mom and Dad put food on the table.”